Client

Campaign

Star Studio

When Rolling Out, a trusted entertaininment and media company known for developing rich and unique urban lifestyle content, partnered with Xfinity during Black Music Month to drive awareness about Xfinity’s Black Film and Television On-Demand platform, the brands turned to Culture Loupe to accomplish their goal.

 

The end result was a three-part digital video series published on both brands’ social channels and Xfinity’s Black Film and TV streaming service that featured exclusive interviews with three dual talented Black music and Black Film creatives.

 

By tapping into all aspects of the storytelling experience, Culture Loupe was able to deliver a final product that celebrated the vibrancy of Black musical and film artistry and left viewers ready to turn to Xfinity for more.

Duties

Concept Development
Art Direction

Copywriting

Talent Selection

Treatment

Photography

Videography

Production

Direction

Filming

Color & Edit

Featured Talent

Tank, Grammy-nominated Singer, Songwriter, and Actor

Jacob Lattimore, Singer and Actor

Bre-Z, Rapper and Actor